Clued-In Leaders

Doug Claffey wrote an article that appeared in The Albuquerque Journal on May 11, 2020 about the importance of strong communication during a crisis. He is the Founder of Energage, an organization that specializes in employee engagement and workplace improvement research.

He used a term in the article that caught my attention: Clued-In Leaders. Clued-in leadership is about upward feedback and employees feeling heard. It caught my attention because a related article that same day about top workplaces in New Mexico contained a quote from an employee at the top-ranked company, T-Mobile, in the large workplace category.  The employee said, “There is something to be said about a company that always has your back and listens to feedback from the front line all the way to the top.”

Claffey went on to explain what happens when organizations struggle with clued-in leadership. “When employees believe senior leaders are out of the loop, it’s harder for them to connect with the organization. And when leaders really aren’t clued in to what’s happening, they’re missing valuable insight from those closest to the customer: their employees.” He offered three ideas for keeping the lines of communication open:

• Communicating through the hierarchy. Ask employees to talk to their managers, and managers to talk to their managers, and finally talk to the senior leadership. This sounds like an open-door policy, but to be effective, it has to practiced, not simply something you put in an employee handbook. 

• Conducting town-hall or all-hands meetings. Whether in-person meetings (which will likely be on hold for a while) or virtual meetings, they are an effective way to communicate key messages and give your employees a voice. I once worked at a company that met with representatives of each department before all-hands meetings to gain insights into what was on employees minds so their concerns could be addressed at the larger meeting.

• Asking your employees for feedback. Claffey suggested pulse surveys as an efficient way to give your employees a voice, capture real-time data and deliver it to the leadership team quickly and directly. Of course if you do conduct any employee survey, you’ve got to commit to act on it and provide feedback to the employees about the survey’s results. Otherwise it becomes a paperwork exercise and can erode trust.

Leader’s communication skills are critical to the success of any organization, but more so during this time of crisis. Workplaces have been disrupted because of COVID-19 as more employees are working from home and dependent on technology—as are other family members. Communication is key during these times. Even if employees are beginning to return to the workplace, communication continues to be important. It’s better for managers to over-communicate with everyone on the team than to under-communicate.